Udemy – Automated Machine learning (AutoML) for Marketing Analytics 2023-7

Description

Automated Machine learning (AutoML) for Marketing Analytics is a training course on the use of AutoML tools to optimize marketing strategies, which was published by Udemy Online Academy. Automated Machine learning (AutoML) for Marketing Analytics is a specialized course that teaches you how to use AutoML tools to optimize marketing strategies and make data-driven decisions. Designed for marketing professionals, data analysts, and business leaders, this course focuses on using AutoML platforms to automate the creation, training, and deployment of predictive models tailored to marketing needs. You’ll learn how to use AutoML to perform tasks such as customer segmentation, demand drop forecasting, demand forecasting, and campaign optimization without requiring extensive coding or advanced machine learning expertise.

By integrating AutoML into your marketing analytics, you can increase your ability to uncover insights, make accurate predictions, and ultimately improve your marketing performance. This course provides in-depth training in using automated machine learning (AutoML) to improve marketing analytics, focusing on tasks such as customer segmentation, churn prediction, and campaign performance optimization. You’ll learn how to automate the process of building and deploying machine learning models, enabling faster and more accurate data analysis with minimal coding. Key concepts include setting up AutoML workflows, interpreting model results, and applying predictive insights to real-world marketing scenarios. By the end of the course, you’ll be equipped to leverage AutoML to make data-driven marketing decisions, optimize campaigns, and gain a competitive edge in the marketplace.

What you will learn in Automated Machine learning (AutoML) for Marketing Analytics:

• Basics of PyCaret
• Topic modeling techniques
• Customer churn analysis and churn prediction
• Conduct sentiment analysis on customer feedback
• How to apply community rule extraction techniques in PyCaret
• RFM analysis
• and…

Course specifications

Publisher: Udemy
Instructors: DatOlympia Learning Solutions
Language: English
Level: Intermediate
Number of Lessons:
Duration: 4 hours and 3 minutes

Course topics on 2024/3

Automated Machine learning (AutoML) for Marketing Analytics Prerequisites

An understanding of Python
We use Google Colab in this course, hence there will be no installations

Pictures

Automated Machine learning (AutoML) for Marketing Analytics introduction video

Installation guide

After Extract, watch with your favorite Player.

Subtitle: None

Quality: 720p

Download link

Download Part 1 – 1 GB

Download Part 2 – 822 MB

File password (s): www.abc.com

Size

1.8 GB